Beauty Care: elf Black Magic, Bling Bling, Flirty Birdy Liquid Glitter Eyeshadows Reviews & Swatches

Black Magic

elf Black Magic Liquid Glitter Eyeshadow ($6.00 for 0.1 oz.) is a translucent black base with flecks of silver glitter. This shade contained plastic (PET) glitter.

Sheer coverage
Watery, lightweight, thin
Difficult to apply evenly, did not distribute product well
Had good adhesion once dried down (no visible fallout)
Long-wearing (10 hours+)

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Top Dupes

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Make Up For Ever D104 Black Diamond (P, $17.00) is less shimmery, cooler (95% similar).
Natasha Denona Full Metal Black (LE, $28.00) is lighter, cooler (90% similar).
Pat McGrath Black Metal (PiP, $25.00) is more shimmery, lighter (90% similar).
Byredo Whisper (LE, ) is more shimmery (90% similar).
Tom Ford Beauty SS18 (LE, $36.00) is lighter (90% similar).
Dior Black Bow #5 (PiP, ) is less shimmery, lighter, cooler (85% similar).
Tarte Steel the Show (P, $22.00) is less shimmery, lighter, cooler (85% similar).
L'Oreal Eternal Black (P, $7.99) is less shimmery, lighter, cooler (85% similar).
Isamaya Whip (PiP, ) is less shimmery, lighter, warmer (85% similar).
Danessa Myricks Cosmic (P, $18.00) is less shimmery, lighter, warmer (85% similar).

View Swatches

Formula Overview

$6.00/0.1 oz. - $60.00 Per Ounce

The formula is supposed to be "long-lasting, quick-drying" and have "one-swipe glitter coverage" that has "minimal fallout." The Glitter range does contain plastic (PET) glitter, though it is suspended in a gel-based formula that dries down and has pretty good adhesion, so there's that -- but if you're not comfortable with plastic glitter around the eyes, you'll want to give the range a skip!

The liquid eyeshadow dried down quickly but I felt like I had enough time to blend out the edges or fix any unevenness without feeling like I was racing against the clock, but I would still recommend working on one eye at a time because the formula does fully dried down and will flake off if one attempts to blend it out after that.

The Glitter range was more prone to sheerness and appying unevenly. I could see these working for someone who is looking for a wash of glitter or would apply over another eyeshadow to add some additional glitter/sparkle. On their own, they were a real challenge to diffuse/blend out evenly, and they definitely did not build up in coverage. I would recommend using a flat, synthetic brush to try to lay down an initial layer, let it dry down a bit, and then try a fluffy, synthetic brush to spread out a little.

They had good hold with no visible fallout (to my eye) after 10 hours of wear.

Browse all of our elf Liquid Glitter Eyeshadow swatches.

Ingredients

Water (Aqua), Polyethylene Terephthalate, Glycerin, Mica, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Squalane, 1,2-Hexanediol, Acrylates Copolymer, Synthetic Fluorphlogopite, Polysorbate 60, Phenoxyethanol, Caprylyl Glycol, Aluminum, Sorbitan Isostearate Titanium Dioxide (Ci 77891), Iron Oxide (Ci 77491), Iron Oxide (Ci 77492), Yellow 5 Lake (Ci 19140), Red 40 Lake (Ci 16035)

Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.

Black Magic

PPermanent. $6.00.

Product

Pigmentation

Texture

Longevity

Application

53%

Total

Bling Bling

elf Bling Bling Liquid Glitter Eyeshadow ($6.00 for 0.1 oz.) seemed to have a nearly transparent base with a moderate amount of silver glitter in larger and finer sizes. It seemed more sparsely-glittered compared to other shades so it was a little easier to use as a result. This shade contained plastic (PET) glitter.

Sheer to semi-sheer coverage
Watery, lightweight, thin
Difficult to apply evenly, did not distribute product well
Had good adhesion once dried down (no visible fallout)
Long-wearing (10 hours+)

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Top Dupes

View Swatches View All Dupes

ColourPop Ring of Fire (PiP, $6.00) is more shimmery, darker (85% similar).

View Swatches

Formula Overview

$6.00/0.1 oz. - $60.00 Per Ounce

They had good hold with no visible fallout (to my eye) after 10 hours of wear.

Browse all of our elf Liquid Glitter Eyeshadow swatches.

Ingredients

Bling Bling

PPermanent. $6.00.

Product

Pigmentation

Texture

Longevity

2.5

Application

57%

Total

Flirty Birdy

elf Flirty Birdy Liquid Glitter Eyeshadow ($6.00 for 0.1 oz.) is a darker peach with warm, more orange-leaning undertones and lighter gold glitter throughout. This shade contained plastic (PET) glitter.

Sheer to semi-sheer coverage
Watery, lightweight, thin
Difficult to apply evenly, did not distribute product well
Had good adhesion once dried down (no visible fallout)
Long-wearing (10 hours+)

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Top Dupes

View Swatches View All Dupes

ColourPop Wocka Wocka (LE, $6.00) is warmer (95% similar).
ColourPop Put On Heirs (PiP, $4.50) is less shimmery, warmer (95% similar).
NABLA Cosmetics Subliminal (PiP, ) is less shimmery, darker (95% similar).
LORAC Amber (LE, $19.00) is less shimmery, warmer (95% similar).
ColourPop Save It For Later (P, $4.50) is less shimmery, warmer (95% similar).
Pat McGrath Bronze Gold 003 (LE, $25.00) is darker, warmer (90% similar).
ColourPop Au Team (LE, $4.50) is darker, warmer (90% similar).
ColourPop Thrive (LE, $6.00) is more shimmery, lighter, more pigmented (90% similar).
Tom Ford Beauty Suspicion #2 (PiP, ) is lighter, more pigmented, warmer (85% similar).
ColourPop Super Stardust (LE, $6.00) is more shimmery, more pigmented (85% similar).