Beauty Care: Iconic London Spiced Tan Sheer Bronzer Review & Swatches

Spiced Tan

Iconic London Spiced Tan Sheer Bronze ($27.00 for 0.42 oz.) is a medium-dark brown with warm, red undertones and a mostly matte finish after the formula dried down. The liquid bronzer had sheer coverage, as the name implied, but it could be built up if any previous layers were allowed to dry first (took about 10-15 seconds).

It had a light, watery gel-like texture that was spreadable, but it was best used in a little amount because using more resulted in product that had to be spread out over a broader area, not higher coverage. With light tapping motions with a fingertip, brush, or sponge, the product applied effectively over bare skin as well as on top of foundation. It looked great for seven and a half hours before starting to fade.

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Top Dupes

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REFY Onyx (P, $26.00) is darker, warmer (90% similar).
ColourPop Bits and Pieces (P, $8.00) is more shimmery, darker, cooler (90% similar).
Jouer Sungaze (PiP, ) is darker (90% similar).
Fenty Beauty Mocha Mami (P, $30.00) is darker, warmer (85% similar).
Gucci Beauty Dark (05) (P, $62.00) is darker, cooler (85% similar).
Becca Maui Nights (P, $38.00) is lighter, brighter (85% similar).
Kosas Deep (P, $34.00) is more shimmery, darker, cooler (85% similar).
Giorgio Armani Deep Brown (22) (P, $38.00) is darker, cooler (80% similar).

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Possible Dupes

These are likely to be very similar shades based on our duping algorithm.

NARS Falaises (LE, $40.00).
Becca Malibu Soleil (LE, $38.00).
Tarte Crown (PiP, ).
NARS Unleashed (LE, ).
Physicians Formula Endless Summer (P, $14.99).

Formula Overview

$27.00/0.42 oz. - $64.29 Per Ounce

The liquid bronzer is supposed to have a "gel-to-watercolour formula" with buildable coverage. The characterstic that will make or break whether this is a go-to is in the name: sheer. It ended up have incredibly sheer coverage--a veil, indeed!--applied, though it could be built up after waiting for each layer to drydown. The formula was less dewy than I expected and had a more full-on drydown, but it was conducive to building up product.

The consistency was thin, watery with some susbstance to it (the "gel" feel) and spreadable. I liked applying some to the back of my hand, then gently tapping a small amount to my skin and going back for more as necessary. The formula dried down in about 10 to 15 seconds, faster when less product was used (and more didn't give more coverage, just required one to spread it out across a larger area).

Once in place, the product lasted between seven and eight hours on me.

Browse all of our Iconic London Sheer Bronze swatches.

Ingredients

Aqua (Water), Dimethicone, Cetyl Peg/Ppg-10/1 Dimethicone, Isododecane, Talc, Glycerin, Phenoxyethanol, Sodium Chloride, Magnesium Sulfate, Sodium Dehydroacetate, Disteardimonium Hectorite, Potassium Sorbate, Polysilicone-11, Dimethiconol, Benzoic Acid, Hydrogen Dimethicone, Propylene Carbonate, Dehydroacetic Acid, Ethylhexylglycerin, Aluminum Hydroxide, Marrubium Vulgare Extract, Citric Acid, Ci 77492 (Iron Oxides), Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides).

Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.