Beauty Care: Fenty Beauty Major Magnate & She a CEO Icon Lipsticks Reviews & Swatches

Major Magnate

Fenty Beauty Major Magnate Icon Semi-Matte Lipstick ($20.00 for 0.134 oz.) is a muted, medium brown with subtle, warm rosy undertones and a cream finish. It had mostly opaque, buildable pigmentation with a lightweight, moderately emollient texture that was dense enough that it clung (not in a bad way) to my lips but still had a glossier finish. It wore well for four and a half hours and was slightly hydrating over time.

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Top Dupes

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ColourPop Baby Doll (P, $8.00) is lighter (90% similar).
Maybelline Raw Chocolate (P, $7.99) is lighter, warmer, less glossy (85% similar).
MAC Femmomenon (P, $22.00) is lighter (85% similar).
Pat McGrath LaBeija (DC, $40.00) is lighter (80% similar).
Urban Decay Depends on Traffic (P, $19.00) is lighter, warmer (80% similar).
Propa Beauty Victress (P, $12.00) is lighter, warmer (80% similar).

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Formula Overview

$20.00 -

The formula is supposed to have a "plush texture" with "long lasting wear" that has a "semi-matte, creamy" finish and "high pigment." They had a lightweight, lightly creamy texture that was comfortable to apply and to wear, as they weren't prone to dragging, and they seemed to run between satin and semi-matte in finish. A few shades had a little more shine than others but none were truly matte, though they wore down to a more matte finish after two to three hours of wear (at most).

They were not as fully-filled with silicone as some of the other more modern, semi-matte/matte formulas have been in the last few years, but I could definitely feel that signature silicone glide when applying. There was enough slip, though, that they were fairly even and pigmented without catching on lip texture imperfections.

The formula had a sweet, fruity smell--same as the brand's lipglosses--but no discernible taste. Most shades wore for at least four hours with some of the richer/deeper hues lasting for six hours or longer. It was a lightly hydrating formula overall.

Keep in mind, the lipsticks are refillable but require you to purchase the refill ($20.00 each) and a case ($12.00) separately. The refills have a slim, translucent plastic cap that fits over the refill unit, which is secure enough for storing at home but likely not fit on snug enough to be kept in a makeup bag (perhaps in a small pocket in a backpack or purse where it won't roll around as much).

Browse all of our Fenty Beauty Icon Semi-Matte Lipstick swatches.

Ingredients

OCTYLDODECANOL, DIISOSTEARYL MALATE, DIMETHICONE, POLYETHYLENE, PENTAERYTHRITYL HYDROGENATED ROSINATE, ALUMINUM STARCH OCTENYLSUCCINATE, LAUROYL LYSINE, SILICA, NYLON-12, MICA, TRIMETHYLSILOXYSILICATE, POLYPROPYLSILSESQUIOXANE, HYDRATED SILICA, SYNTHETIC WAX, PARFUM/FRAGRANCE, OCTYLDODECYL NEOPENTANOATE, DISTEARDIMONIUM HECTORITE, AQUA/WATER/EAU, SORBITAN OLEATE, TRIBEHENIN, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, CAPRYLYL GLYCOL, AROMA/FLAVOR, PROPYLENE CARBONATE, HYDROLYZED HYALURONIC ACID, TOCOPHEROL, TOCOPHERYL ACETATE, TETRAHEXYLDECYL ASCORBATE, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, CALCIUM SODIUM BOROSILICATE, CALCIUM ALUMINUM BOROSILICATE, SYNTHETIC FLUORPHLOGOPITE, TIN OXIDE, BENZYL BENZOATE, LIMONENE, IRON OXIDES (CI 77491, CI 77492, CI 77499), TITANIUM DIOXIDE (CI 77891).

Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.

Major Magnate

PPermanent. $20.00.

A-

8.5

Product

9.5

Pigmentation

8.5

Texture

Longevity

Application

90%

Total

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She a CEO

Fenty Beauty She a CEO Icon Semi-Matte Lipstick ($20.00 for 0.134 oz.) is a deeper, richer brown with moderate, warm undertones and a satin finish. It was richly pigmented in a single layer, while the lipstick’s smooth, lightweight feel delivered even coverage that was fairly forgiving of lip imperfections and didn’t settle into my lip lines. It lasted well for five hours and was slightly moisturizing while worn.

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Top Dupes

View Swatches View All Dupes

Revlon Choco-liscious (P, $8.49) is more shimmery, warmer (90% similar).
Clinique Nuzzle (22) (P, $19.50) is lighter, warmer (85% similar).
ColourPop Status (P, $7.00) is lighter, warmer (85% similar).
Jaclyn Cosmetics Hot Toddy (DC, $18.00) is lighter, warmer (85% similar).
MAC Can't Dull My Shine (P, $22.00) is lighter, warmer (85% similar).
MAC Photo (P, $19.00) is more shimmery, lighter, warmer (80% similar).
Bite Beauty Hard Cider (P, $24.00) is more shimmery, lighter, cooler (80% similar).
KVD Beauty Hilda (LE, $20.00) is lighter, warmer, less glossy (80% similar).
ColourPop Cinnamon (LE, $7.00) is lighter, warmer (80% similar).

View Swatches

Formula Overview

$20.00 -

Browse all of our Fenty Beauty Icon Semi-Matte Lipstick swatches.

Ingredients

OCTYLDODECANOL, DIISOSTEARYL MALATE, DIMETHICONE, POLYETHYLENE, PENTAERYTHRITYL HYDROGENATED ROSINATE, ALUMINUM STARCH OCTENYLSUCCINATE, LAUROYL LYSINE, SILICA, NYLON-12, TRIMETHYLSILOXYSILICATE, POLYPROPYLSILSESQUIOXANE, HYDRATED SILICA, SYNTHETIC WAX, PARFUM/FRAGRANCE, OCTYLDODECYL NEOPENTANOATE, DISTEARDIMONIUM HECTORITE, AQUA/WATER/EAU, SORBITAN OLEATE, TRIBEHENIN, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, CAPRYLYL GLYCOL, MICA, AROMA/FLAVOR, PROPYLENE CARBONATE, HYDROLYZED HYALURONIC ACID, TOCOPHEROL, TOCOPHERYL ACETATE, TETRAHEXYLDECYL ASCORBATE, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, CALCIUM SODIUM BOROSILICATE, CALCIUM ALUMINUM BOROSILICATE, SYNTHETIC FLUORPHLOGOPITE, TIN OXIDE, BENZYL BENZOATE, LIMONENE, IRON OXIDES (CI 77491, CI 77492, CI 77499), TITANIUM DIOXIDE (CI 77891).